What do you do with your old clothes? You can give it a brand new look by sewing on sequins, painting with bleach, and even tear it apart and repurpose it as a tote bag or bucket hat. But let’s face it, not everyone has the time nor talent to do that.

Other sustainability options also includes donating or recycling them. While those options are easier than embarking on an art project, face it, most of us just chuck our unwanted clothes in the corner of our wardrobe.

If you’ve always wanted to do something with your unwanted jeans and denim jacket, head down to VivoCity and upcycle it with Levi’s® upcoming “Buy Better, Wear Longer” campaign.

Sewing an alien patch onto your jeans to give it more flair. Photo: Levi’s

The campaign is a reflection of the brand’s long-term commitment to making fashion more sustainable, reinforcing its mission to help consumers love their jeans for decades, not season.

Upcycle your jeans for free!

Shoppers can head down to pop-up, located in front of Levi’s to customise their denim. Learn how to embroider and sew patches to give your jeans and denim jacket a unique personality, or rip it apart and turn the fabric into a denim pouch.

An example of how denim can by upcycled into a bag. Photo: Pinterest

You can also simply recycle it at Pay it Forward recycling bin.

The pop-up will be available at VivoCity from 23-27 November.

Levi’s sustainability efforts

Location: 1 HarbourFront Walk, Singapore 098585
Opening hours:
10am-10pm

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